PROSPECTS FOR THE DEVELOPMENT OF SOCIAL RESPONSIBILITY BASED ON THE EXPERIENCE OF GLOBAL PHARMACEUTICAL COMPANIES

Abstract

Social responsibility policy is becoming an integral part of companies' activities, as it covers activities aimed at meeting the requirements of all stakeholders, maintaining a sustainable environmental condition, and measures that ensure the social sphere (support for educational projects, assistance to vulnerable groups of the population, etc.) The authors discuss approaches to social responsibility that depend on the degree of consideration of stakeholder interests. The article examines the social responsibility activities of global pharmaceutical companies with a rich history and experience. Their social responsibility activities are based on three key areas, namely: environment, society and organization management. This paper also analyzes the peculiarities of the development of social responsibility of domestic business, examines the activities of leading Ukrainian companies in this area, which are significantly affected by current events in our country. The basis of the internal social responsibility of domestic pharmaceutical companies is the improvement of the quality of labor activity of employees. The external form of social responsibility includes business practices related to the implementation of quality management systems, environmental management systems, socially oriented management systems and social responsibility aimed at building partnerships with key stakeholders. Based on the study, the author describes the main prospects for the development of social responsibility at domestic enterprises, in particular in the pharmaceutical sector, and the ways to improve it. Only a small proportion of them are fully engaged in social responsibility activities, the development of which is also hampered by insufficient funding, lack of lending privileges for socially oriented projects, and insufficient legally enshrined privileges for socially responsible business.